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Creative Production

Create Campaigns that Inspire Action

We bring your campaign to life with powerful stories, beautiful design, and content that connects. Whether you need a one-off campaign or a full suite of fundraising communications, we create what you need to move supporters to action.

Services in This Pillar:

Campaign Creative Concepts

Big ideas that spark connection. Every campaign needs a unifying theme that captures attention and resonates emotionally.

What you’ll get:

  • Campaign concept and message direction

  • Visual moodboard or creative reference

  • Core campaign slogan or call to action

How we work:

  • Briefing – understand your goals, audience, and cause story

  • Concept Development – generate creative directions and refine collaboratively

  • Delivery – present final concept with rationale and assets for rollout

Words that inspire generosity. We craft donor-focused messaging that makes supporters feel the urgency, impact, and trust to give.

What you’ll get:

  • Compelling copy for emails, ads, landing pages, and social posts

  • Donor-focused messaging tailored to your brand voice

  • Story arcs, impact stories, and case studies

How we work:

  • Research – review your brand, past campaigns, and audience insights

  • Writing – craft copy rooted in emotional resonance and clarity

  • Refinement – provide drafts with space for feedback and iteration

Emails that look good and convert. We design and write fundraising emails that balance emotion, clarity, and strong CTAs.

What you’ll get:

  • Email layout design (HTML or directly in your platform)

  • Copywriting with action-focused messaging

  • One-off blasts or up to 3-email journeys

How we work:

  • Planning – outline email purpose and desired journey

  • Design & Copy – create layouts and copy optimised for readability and deliverability

  • Testing – review subject lines, CTAs, and formatting before send

Scroll-stopping visuals and words. We create creative tailored for your campaign goals and platforms — from static images to motion graphics.

What you’ll get:

  • Image ads, carousels, video cutdowns, or banners

  • Headlines and description copy

  • Optional creative testing variants for optimisation

How we work:

  • Briefing – align on goals, audience targeting, and platform mix

  • Production – develop visuals and copy that meet specs and stand out

  • Optimisation – supply variant sets for A/B testing and refinement

Content that keeps you visible and relevant. We create social-first content to build awareness and engagement across Facebook, Instagram, LinkedIn, TikTok, and more.

What you’ll get:

  • Campaign posts, stories, and reels

  • Visuals, captions, and hashtag strategy

  • Basic video editing (where assets are provided)

How we work:

  • Planning – define campaign objectives and content mix

  • Content Creation – produce visuals, captions, and light video edits

  • Activation – provide assets in platform-ready formats

Optimised for clarity and conversion. Your landing page is where interest becomes action. We design pages that build trust and remove friction.

What you’ll get:

  • Page layout and content tailored to your campaign

  • Mobile-first design

  • Integration with your donation form provider (Raisely, Salesforce, Funraisin, etc.)

How we work:

  • Audit – review your existing donation flow and UX

  • Design – craft a streamlined, donor-friendly page structure

  • Build – implement design and test for functionality

Optimised for clarity and conversion. Your landing page is where interest becomes action. We design pages that build trust and remove friction.

What you’ll get:

  • Page layout and content tailored to your campaign

  • Mobile-first design

  • Integration with your donation form provider (Raisely, Salesforce, Funraisin, etc.)

How we work:

  • Audit – review your existing donation flow and UX

  • Design – craft a streamlined, donor-friendly page structure

  • Build – implement design and test for functionality

What We Can Help You With

From one-off projects to ongoing partnerships, we deliver across the full marketing mix. Some organisations come to us for a single campaign, others rely on us month after month to manage channels like email, ads, or SEO. Whatever the scope, our role is to bring clarity, creativity, and consistency, helping your nonprofit engage supporters and grow impact.

Digital Fundraising

Strategy

Campaign Creative

Content Production

Email Marketing

Automation

Google Ads Grant

Paid Media

SEO

Donor Journey Mapping

Landing Pages

NFP service participants
Working with Heartburst was a great experience for our team. We were lucky enough to have Nick lead us through a very well thought out design session, Hermes on hand with very prompt updates / fixes, and the end product captured the look and feel that we were hoping for when we started the project. A big thank you to the whole team for all the hard work and collaborative approach.

Daniel Frattaroli — Project Manager, IPS Workforce Development at Orygen

Frequently asked questions

We specialise in nonprofits, charities, and for‑purpose organisations. But we do also offer a number of services for commercial clients as well.

Yes, we can manage standalone campaigns, but we recommend starting with strategy so your spend is effective.

It depends on scope, from a one-off workshop to a 12-month 12 months engagement. We’ll recommend the right path after our first conversation.

Yes, absolutely! We have hybrid working arrangements, so some meetings can be online. Where it’s best to travel, we choose economy fares to maximise value.

As above, yes we can. We have worked with international organisations, and can be flexible with meeting times based on time zone.

Team of NFP web designers

Ready to Grow Your Impact?

Book a free strategy call today and see how Heartburst can help your NFP plan, launch, and scale campaigns that make a difference.